Young Adults

Readership

43% Star Tribune and StarTribune.com (Past week print or online)

33% Star Tribune (Past week print)

28% StarTribune.com (Past 30 days)

Note: Readership includes eEdition

Attitudes & Behaviors

They love entertainment:

73% have shopped a music/video store in the past 12 months

They thrive on technology:

54% spend 10 hours or more on the Internet each week
37% more likely than the average metro adult to have purchased consumer electronics online in the past 12 months

Source: Scarborough Research Corporation 2016 Mpls./St. Paul CBSA

Reach this target with these platforms.

StarTribune.com

Minnesota’s #1 website attracts an audience of over 7 million unique visitors each month.
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Star Tribune Magazine

An upscale lifestyle magazine that attracts and entertains sophisticated, affluent readers.
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Summer Fun

An annual keeper highlighting summer activities for families, fun-seekers and visitors.
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Minnesota Explorer

A seasonal publication for active travelers in search of regional excursions and adventures.
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Top Workplaces

An annual showcase of Minnesota’s best places to work, rated by an employee survey, plus a January Career Guide.
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State Fair Guide

An annual pull-out feature to help readers plan a successful trip and find the best deals at the State Fair.
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Fall Arts Preview

A popular annual take on hot trends in art, theater, dance, film, music and television.
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Giving Back

An annual look at volunteerism and giving, featuring opportunities for readers to contribute.
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College Fair Guide

This official guide helps to build interest and generate qualified leads for campus visits.
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Golden Gavel

In Minnesota’s premier online bidding event, consumers compete for your products.
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Mobile

Reach your target audience while they are out and about, making purchase decisions.
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Custom Print Inserts

We can create custom-designed, high-impact inserts to achieve your specific marketing goals.
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Attention Getters

A wide variety of high-impact solutions ensure your message stands out from the crowd.
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E-Mail Marketing

Reach targeted consumers who have opted-in to receive offers related to their interests.
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Behavioral Targeting

Target specific consumers based on browsing behavior and geographic location.
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Search Engine Marketing & Optimization

Leverage our expert local team to reach customers searching for exactly what you offer.
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Data Analytics

Understand and develop your best digital customer through actionable insights from offline and online engagements.
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Native / Social Advertising

Leverage the power of content through audience targeting and social distribution.
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E-Mail Marketing

Reach targeted and engaged consumers who have opted-in to receive email alerts and offers targeted to their preferences and interests.
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Star Tribune works very well for our clientele. Our customers are reading the paper and looking for advertisements and coupons. And these are repeat buyers. Star Tribune is helping us add loyal customers who keep coming back.

Perry Torgersen Pizza Man

Readership

Attitudes & Behaviors

Reach this target with these platforms.

StarTribune.com

Star Tribune Magazine

Summer Fun

Minnesota Explorer

Top Workplaces

State Fair Guide

Fall Arts Preview

Giving Back

College Fair Guide

Golden Gavel

Mobile

Custom Print Inserts

Attention Getters

E-Mail Marketing

Behavioral Targeting

Search Engine Marketing & Optimization

Data Analytics

Native / Social Advertising

E-Mail Marketing

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