43% Star Tribune and (Past week print or online)

33% Star Tribune (Past week print)

28% (Past 30 days)

Note: Readership includes eEdition

Attitudes & Behaviors

They love entertainment:

  • 73% have shopped a music/video store in the past 12 months

They thrive on technology:

  • 54% spend 10 hours or more on the Internet each week
  • 37% more likely than the average metro adult to have purchased consumer electronics online in the past 12 months


Source: Scarborough Research Corporation 2016 Mpls./St. Paul CBSA

Reach this target with these platforms.

Star Tribune works very well for our clientele. Our customers are reading the paper and looking for advertisements and coupons. And these are repeat buyers. Star Tribune is helping us add loyal customers who keep coming back.

Perry Torgersen Pizza Man

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