Attitudes & Behaviors

They do their homework on purchases:

  • 68% used the internet to research products or services in the past 30 days

They already own:

  • 56% are homeowners


Source: Neilsen Scarborough Research Corporation 2016 Mpls./St. Paul CBSA

Star Tribune works very well for our clientele. Our customers are reading the paper and looking for advertisements and coupons. And these are repeat buyers. Star Tribune is helping us add loyal customers who keep coming back.

Perry Torgersen Pizza Man

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