Young Adults

Readership

43% Star Tribune and StarTribune.com (Past week print or online)

33% Star Tribune (Past week print)

28% StarTribune.com (Past 30 days)

Note: Readership includes eEdition

Attitudes & Behaviors

They love entertainment:

73% have shopped a music/video store in the past 12 months

They thrive on technology:

54% spend 10 hours or more on the Internet each week
37% more likely than the average metro adult to have purchased consumer electronics online in the past 12 months

Source: Scarborough Research Corporation 2016 Mpls./St. Paul CBSA

Reach this target with these platforms.

Fall Arts Preview

A popular annual take on hot trends in art, theater, dance, film, music and television.
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E-Mail Marketing

Reach targeted and engaged consumers who have opted-in to receive email alerts and offers targeted to their preferences and interests.
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Attention Getters

A wide variety of high-impact solutions ensure your message stands out from the crowd.
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Behavioral Targeting

Target specific consumers based on browsing behavior and geographic location.
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Mobile

Reach your target audience while they are out and about, making purchase decisions.
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E-Mail Marketing

Reach targeted consumers who have opted-in to receive offers related to their interests.
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Data Analytics

Understand and develop your best digital customer through actionable insights from offline and online engagements.
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Top Workplaces

An annual showcase of Minnesota’s best places to work, rated by an employee survey, plus a January Career Guide.
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Giving Back

An annual look at volunteerism and giving, featuring opportunities for readers to contribute.
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Star Tribune Magazine

An upscale lifestyle magazine that attracts and entertains sophisticated, affluent readers.
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Minnesota Explorer

A seasonal publication for active travelers in search of regional excursions and adventures.
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Custom Print Inserts

We can create custom-designed, high-impact inserts to achieve your specific marketing goals.
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Summer Fun

An annual keeper highlighting summer activities for families, fun-seekers and visitors.
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Golden Gavel

In Minnesota’s premier online bidding event, consumers compete for your products.
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Native / Social Advertising

Leverage the power of content through audience targeting and social distribution.
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State Fair Guide

An annual pull-out feature to help readers plan a successful trip and find the best deals at the State Fair.
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College Fair Guide

This official guide helps to build interest and generate qualified leads for campus visits.
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StarTribune.com

Minnesota’s #1 website attracts an audience of over 7 million unique visitors each month.
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Search Engine Marketing & Optimization

Leverage our expert local team to reach customers searching for exactly what you offer.
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We’ve been using Star Tribune for two years. Call volumes have doubled, if not tripled from online advertising. The State Fair Guide generated lots of calls – and jobs. Print ads are driving new business. We love that Star Tribune gives us so many options that work for our business.

Cathy Sutheimer C&T Siding

Readership

Attitudes & Behaviors

Reach this target with these platforms.

Fall Arts Preview

E-Mail Marketing

Attention Getters

Behavioral Targeting

Mobile

E-Mail Marketing

Data Analytics

Top Workplaces

Giving Back

Star Tribune Magazine

Minnesota Explorer

Custom Print Inserts

Summer Fun

Golden Gavel

Native / Social Advertising

State Fair Guide

College Fair Guide

StarTribune.com

Search Engine Marketing & Optimization

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